radical entrepreneurship

Radical Entrepreneurship on the Right

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In my first article with the Radical Dose, I attempted to bully readers into starting businesses, but now I need to give more details. Knowing you should do something and knowing how to get started are two very different things. This is the second instalment of a series on building businesses for the radical right. I want to outline some basics so that you know what you should keep in mind when planning a business. 

While developing an app, I was introduced to the term, “Minimum Viable Product”. What this meant is, create something as cheaply and easily as possible that provides the result to your customers. It is a very good system to utilise when starting a business.

Most people who are interested in Entrepreneurship are full of ideas. They want the service or product to be perfect. They think of all the things that will make their business attractive to potential customers. They want it to be the best it possibly can with lots of bells and whistles. This causes overcomplicated, underfunded attempts which eventually lead to failure. Instead we must ask this simple question; what would it look like at the most basic, bare-bones level?

I’ll outline a few examples I know; let’s say you want to start a gym. Maybe you have a little money saved to invest in equipment and a lease on some commercial space. But that really doesn’t make sense if you don’t have any clients or customers yet. So the first thing to do that requires no investment (aside from time) is to try and train some friends in a park. This would be the “minimum viable service/product” you are able to do without putting any money into it. Charge a few bucks to start, or even free if you don’t have experience training yet. Do this regularly, learn what people respond too and build a small community that wants to train with you. Then when you invest in a room and equipment; you already have the demand. This is so much safer than trying to launch a big, super awesome training facility without a name or clientele. Once you have customers, you can go all in establishing a great gym, finalising the legal requirements, insurances, and building code standards. The details are easier if the demand already exists.   

Another example would be; you want to have the best coffee shop in the area. You could start with roasting coffee in your kitchen. Purchase a small roaster and sell your coffee beans to friends around you. The investment in a small coffee roaster is much less than a lease on a building along with all the equipment needed, staffing, and legal registration needed for a full blown business. Testing to see if you can actually produce a good coffee product would be the ideal initial step. Now, you would need to check your local laws with regards to food sales and make sure you are legal, before selling a food product. Once that is organised, you could also go to farmers markets to sell your roasted coffee beans. I know someone personally who started a business like this and now owns an award-winning coffee shop. The business they made has grown to where he was able to supply other coffee shops in a large major city. All he did was start in his kitchen with a coffee roaster, and he did this while working another job in construction. He now runs his industrial coffee roaster and coffee shop. He even got himself a very large house along the way.

Distil your ideal business to it’s most basic level; what problem does it solve? What does it provide people? Scale your ideal down first and test the market to see if anyone is even interested in the idea.

One particular business I attempted to start became a money pit real fast. I kept trying to make it work by throwing money at it, only to continually fail. In the end, I had to just call it quits which was very hard for my ego. I’ve had success in a few businesses I’ve run, but that one attempt I made too many blunders. 

I tried to go big with an app idea I had, but it didn’t work. I learned the hard way by investing over 20,000 dollars in the development of an app that eventually, flopped. I should have started much smaller by just working with a few people via email or messenger to refine the service. Instead, I believed in my idea too much without building the clientele required to get the business off the ground. I had no reputation in the area I wanted to work in. Luckily, I was financially stable enough that I didn’t feel the hit.  But that loss still haunts me and it is a point of shame in my relatively successful track record. 

Your idea is probably good, but start small. Scale it down and make it work on the micro level before you try to scale up. Learn from mistakes when it doesn’t cost you much. Figure out what works and build a client base. 

Another pitfall is the idea that businesses need to be scaled up and move large quantities to become profitable. This idea is poison and ultimately goes against the principles of a true nationalist. In a game of large quantities to increase profit margins; the optimal market would be the entire earth. This creates a desire for an economically borderless and consumptive world. Don’t fall for that trap or set up a business in that framework. Find your niche that is equitable within your region. As soon as you are in a game where you try to move high quantities to increase profits; you are actively participating in destroying national boundaries. That is how jobs get shipped overseas, and your own people have their wealth gutted. It is unethical despite how lucrative it could be.

The secret to all things is; just start! It doesn’t hurt to experiment with different ideas for making money. Try a pressure washing service, or barber shop. Pick a trade with the end goal of running your own company and begin planing for your future. When it comes to businesses, you will see that I’m often advocating for brick and mortar businesses. The reason for that is that the tech industry seems to be saturated, and if AI is as good as people rave it is; a lot of the tech industry is going to be taken over. If you are going to launch something online, you better be able to do it yourself or have really deep pockets because you are going up against organisations with a lot more power and money. I also believe that in our current iteration of society; people are desperate for human contact and experience. People want to be around others and have third places to go to. If your goal is to spread radical right ideas, then doing that in person is often the best way and if you can do it while cutting hair or pouring a beer then you help legitimise the message.

To summarise; start small and build at a pace you can control so you can mitigate risk. Learn from the first attempts and build a client base without too much pressure. Find something that works on a small scale and ideally a niche market, that is where the riches are found. You will always need to find the balance between how much you can do yourself to start the business and how much money must be invested in getting things starting. Math isn’t fun; but it is extremely important to make sure the math adds up before you throw money at an idea.

Choose a business model that reflects your values and provides value to the greater public, not just people who ideologically align with you. You don’t want to only take money from our folks as the goal is to create wealth that permits you to reinvest in “our guys”. This also gives you the opportunity to interact with people who don’t share your beliefs so that you can push them in our direction. Sharing our ideas from the position of relationship, even if it is due to a service or product you provide, makes people more open to listen. It is harder to ignore racial ideals when it comes from well established people who are valuable to a community. Starting a business is hard work, and there is risk involved but it can be rewarding. Becoming business owners will improve our standing in society and the wealth can be used to fund our artists and content creators. We need more nepotism and job opportunities for our people. No one is coming to save us, so we must save ourselves. Starting a business is a legal way we can fight back against anti-white propaganda.

If you have ideas or questions; leave them in the comments below. 

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Do you think our businesses should stay within the borders of their nations? Or within White nations? If it were more lucrative to go international, and the money gained was going towards our people, wouldn’t it be worth it?

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